Since 1830, the year of its foundation, the Antonino De Simone firm has highly specialized in the workmanship of Mediterranean red coral. The raw material is bought in its rough state and then shaped and worked in the factory to be exported all over the world as a semi-finished product or as a finished jewel, as an authentic Made in Italy product of “Antonino De Simone”.

For almost two hundred years, in the De Simone family, the secrets of the world of coral and also the name have been handed down from father to son. On June 8th 2011, the Company was awarded by Unioncamere in Rome among the 150 historic companies in Italy which, due to their over a hundred-year history, represent a guarantee of development and success. Since 2010, after the death of Antonino De Simone, the Company has been led by Gioia De Simone, together with Michele Palomba, and currently employs 25 staff, working in a respectful, positive and enjoyable environment.

The ambitious mission is intimately linked to the Company history: to continue an activity that has a history of 190 years and contribute to maintaining a centrality of production in Torre del Greco, by focussing on the quality of the jewels and on process and product innovations. Main aim is to bring tradition closer to innovation, continuously comparing ourselves with what is happening on international markets. Strengths of the firm are experience, reliability, seriousness and promptness.

DESCRIPTION AND LIST OF PRODUCTS / ARTISANAL PRODUCTS

The firm is highly specialized in the workmanship of coral. The raw material is bought in its rough state and then shaped and worked in the factory to be exported all over the world as a semi-finished product, supplying High Jewelery brands as well as independent designers.

The “Antonino De Simone” also produces its own brand - finished jewels, handcrafted by the artists of Antonino De Simone with natural elements, items never identical but beautiful in their uniqueness.